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Case study · Branding & Identity

Santhosh Bakery.

A logo and packaging labels for a Kottayam bakery baking since 1983.

Client
Santhosh Bakery
Location
Thidanad, Kottayam, Kerala
Scope
Logo & food-packaging labels

The logo

  1. 01

    The oven

    A brick arch says traditional and made on site.

  2. 02

    The loaf

    One scored loaf, front and centre. The slashes are the baker's signature.

  3. 03

    The chef's hat

    A toque on top adds craft and pride.

  4. 04

    The date

    “Since 1983” gets its own line. For a bakery, the date is the proof.

  • Crust#5B2F1A
  • Oven Rust#BE3D13
  • Bake Tan#BD865D
  • Flour#EBD5AC
  • Maroon#751E1E
Santhosh Bakery logo: a chef's hat above a brick oven arch holding a scored loaf, with the name and Since 1983

Identity in use

One badge, every surface.

  • Santhosh Bakery packaging line-up: cake box, two Pakkavada canisters, kraft bag and sticker sheet

    01Packaging line-up

  • The Santhosh Bakery logo on a round hand-painted shop sign hanging from an iron bracket on a brick wall

    02Concept · Hanging sign

  • Cake box with the Carrot and Dates Cake wrap-around band label beside a slice of cake

    03Cake box

  • Two Pakkavada snack canisters, showing the front label and the ingredients panel

    04Snack canisters

  • Blueprint-style construction sheet for the Santhosh Bakery logo

    05Logo construction sheet

  • Kraft paper bag with the one-colour Santhosh Bakery logo and a sticker seal

    06Kraft bag

  • Brown baker's apron with the Santhosh Bakery badge embroidered on the pocket

    07Embroidered apron

  • Carrot and Dates Cake label in maroon and cream with the Santhosh Bakery badge

    08Label · Carrot & Dates Cake

  • Pakkavada label in kraft tan and white with the Santhosh Bakery badge

    09Label · Pakkavada

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